ÜÇGE Takes Part in TAİDER’s “From Industry to Art” Project
ÜÇGE Group Companies contributed to a significant collaboration in the field of sustainable design by taking part in the “From Industry to Art” project led by the Turkish Family Business Association (TAİDER).
As part of the project, students from the Industrial Design Department of Middle East Technical University developed and showcased aesthetic, functional, and sustainable products by repurposing waste materials provided by participating companies.
ÜÇGE Group Companies supported the initiative by supplying waste materials generated from their manufacturing processes, actively participating as a key stakeholder in university-industry collaboration. During the meeting held with the students, production processes were presented on-site, waste materials were examined, and insights into design processes were shared.
Damla Aras, Chairwoman of the Board of ÜÇGE Group Companies, commented on the project as follows:
“We place great value on collaborations like this, where young designers bring a fresh perspective to production processes. The transformation of industrial waste into creative designs demonstrates that sustainability is not only a goal but also a way of thinking.”
Bringing together industry and design through a sustainable perspective, the project aims to strengthen environmental responsibility and integrate a circular economy approach into the field of design.